This October, SWACO is brewing up something special for central Ohio residents with the launch of Cuptober Fest, a waste reduction and reuse promotion that combines sustainability with the purchase of any non-alcoholic beverage at participating locations. From October 6-10, customers at five select local coffee shop locations can save $1.00 off their favorite hot or cold beverage simply by opting for a reusable cup and mentioning 鈥楥hoose to Reuse鈥� when they order.
Cuptober Fest is aimed at helping residents reduce waste from single-use coffee cups and incorporate reuse into everyday activities. The promotion is being supported in part by SWACO鈥檚 Choose to Reuse initiative. Customers can receive up to $5.00 off their drink orders each day during the 5-day promotion.
“Choose to Reuse is about bringing our community together around sustainable practices that benefit everyone and activities like Cuptober Fest make it easier for residents to participate, ” said SWACO Executive Director Joe Lombardi. 鈥淲e鈥檙e optimistic that by incentivizing this reuse activity, residents will see just how easy it is to switch to low waste behaviors, and they鈥檒l stick to these new habits far beyond this promotion.鈥�
Even though plastic and paper coffee cups are accepted for recycling in Franklin County, waste reduction and reuse activities reduce energy consumption and pollution, in addition to conserving natural resources and reducing reliance on the landfill making them the preferred environmental choice. Reusable coffee cups have the bonus of keeping coffee warmer (or colder for iced drinks) longer compared to the single-use counterpart.